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European Marketing and Capabilities Review

by GSK

Best Student Employer

Rating

4.8/5
  • Skills
    5.0
  • Responsibilities
    5.0
  • Support & Guidance
    5.0
  • Culture
    4.5
  • Your Impressions
    4.7

    Overview

  • 1. Please give an overview of your role and what this involves on a day-to-day basis.
  • • Led the brand media plan, managing the banner ad campaigns which consistently exceeded industry benchmark standards. • Oversaw stakeholder management with agencies and approvers to coordinate branded content creation and approval (agencies include Four Health Media, HAVAS and Ashfield). • Organised and chaired network calls with country leads across Europe. • Oversaw EU brand budget tracking and managed purchase orders. • Led and managed the onboarding journey rebuild for employees to streamline the process and improve engagement. • Rolled out the Sales Capability Framework in the UK, Portugal and Spain for Key Account Managers (KAMs) and sales leaders. • Organised an event for best practice sharing event aligned with business priorities.


    Skills

  • 2. Have you learnt any new skills, or developed your existing skills?
  • • Stakeholder management, event coordination and project management, Microsoft Office (Excel, PowerPoint and Word).


  • How would you rate the training provided during your experience?
  • 5/5

  • How would you rate your development of industry-specific skills during the experience?
  • 5/5

  • How would you rate your development of personal / soft skills during the experience?
  • 5/5

  • Please rate how these skills have helped you in your career development
  • 5/5

    Responsibilities

  • 3. Were you given much responsibility during your placement / internship?
  • Yes, a significant amount of responsibility on the placement


  • Please rate how meaningful the work you were doing was
  • 5/5

    Support & Guidance

  • 4. How much support and guidance did you receive during your placement / internship?
  • A lot of support and guidance from my manager and the wider team


  • How would you rate the support and guidance from your line manager?
  • 5/5

  • How would you rate the support and guidance from the wider team?
  • 5/5

    Culture

  • 5. What was the company culture and general atmosphere like?
  • I love the company culture as i align closely with the values


  • How would you rate the inclusiveness of the culture?
  • 5/5

  • How would you rate the social opportunities?
  • 5/5

  • How would you rate the diversity initiatives?
  • 4/5

  • How would you rate the charity, sustainability and corporate social responsibility (CSR) initiatives?
  • 4/5

    Your Impressions

  • 6. To what extent did you enjoy your placement / internship?
  • Thoroughly enjoyed the placement and learnt a lot.


  • Please rate your level of enjoyment on your placement / internship
  • 5/5

  • Please rate how your experience met your expectations
  • 5/5

  • Please rate the future employment prospects at GSK
  • 4/5

  • 7. Would you recommend GSK to a friend?
  • Yes


  • 8. What advice would you give to others applying to GSK
  • Be yourself and focus on what you are interested in and how you align with the company and its direction for the future.


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Details

Placement (10 Months+)

Marketing

London

May 2025


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